Taking a look at a few media trends in the digital age
Taking a look at a few media trends in the digital age
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What are some of the ways smartphones have changed the way we take in media? - continue reading to learn more.
With continuous shifts and developments in the digital landscape, what are the current trends in media? Well, together with the increase of streaming platforms and short form media content, the way in which individuals are getting their updates is also shifting. People are increasingly turning towards online news sources, rather than viewing TV, to find out about ongoing worldly affairs. Nevertheless, at the same time, due to a consistent circulation of info, people are becoming overwhelmed by big volumes of content. In reaction to this, news groups are re-engaging audiences by making short form content that is clearer and simpler to navigate. These days it is common to see news channels that have sizeable followings on social media websites. This trend can be confirmed by the CEO of the fund that owns Euronews, for instance. Using this technique has been essential for providing people with dependable and verified news sources, in a style they can readily relate to.
In recent years, with the rise of digital media, the way in which individuals take in media has changed significantly. For several years, standard tv was the main source of home entertainment for most people. However, from the development of streaming platforms, many audiences are averting from scheduled tv, especially among younger individuals. Instead, worldwide media content analysis reveals that more individuals are buying memberships to streaming services, which strongly affirms the switch in audience consumption practices. These services are popular for allowing people to view the shows and films they want, whenever they feel like it. Those associated with the media industry, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would identify the appeal of streaming platforms as a prominent media consumption habit among viewers today. These changes demonstrate the move towards user-controlled viewing interests in the sector.
In the current digital age, mobile phones . have come to be one of the most commonplace tools that people are using to view videos and access media. These days, many social media channels are offering unlimited feeds of short, chains of videos, that are growing in appeal among smart device users. In fact, statistics show that that globally, mobile content consumption is on the rise, showing that short form media is one of the fastest growing media trends right now. These platforms enable users to see a variety of customised material and react instantly, making these videos a lot more engaging and addicting than conventional media. Short form videos are also being used regularly for news and academic purposes, not just for entertainment. Subsequently, this pattern is shifting the way individuals are proactively seeking for and expecting to get info, in a faster, much shorter and more visual format.
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